The Standard

Future wellness

Interesting is not the same as proven.

This is where we cover things that are genuinely early. New research, new measurement, new technology. The rule for this page is simple: we will tell you when we are excited, and we will tell you just as plainly that being excited is not evidence.

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Real research work rather than the idea of it. Someone reading a paper, notes and a laptop on a desk, a genuine bench if you can get access. No blue holographic DNA, no models in white coats holding beakers.

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Somebody has to sit between the lab and the shopping basket

There is a well-worn path in this industry. A promising early study appears. A press release simplifies it. An article simplifies the press release. A product appears citing the article. By the time it reaches you, an uncertain finding in twenty people has become a confident claim on a label.

We think there is a useful job in the middle of that: telling you about the interesting thing while it is still uncertain, and being straight about which parts are which. Early is not a dirty word. Early dressed up as settled is the problem.

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A printed study marked up in pen, or a conversation between two people at a table with papers out. Represents the job the page describes: sitting between the lab and the shopping basket.

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Six things we are watching

Watching is the correct verb. None of these is settled.

Continuous measurement

Wearables and sensors that track sleep, heart rate variability, glucose and more. The measurement is improving quickly. What to do with the numbers is lagging well behind.

Molecular hydrogen

An active research area with a real literature, mostly small and short, and a marketing layer well ahead of it. Covered properly on our water page.

Personalised nutrition

Individual responses to the same meal do vary considerably. Whether current commercial tests can usefully predict that variation for you is a much less settled question.

The microbiome

One of the most genuinely exciting areas in health research and one of the most aggressively oversold. The science is real. Most of the consumer testing built on it is not yet.

Environmental technology

Air, water and light systems for homes and buildings. Some of this is well-established engineering. Some of it is a claim in a nice enclosure, and telling them apart is the work.

Longevity research

A serious scientific field with a consumer market attached to it that is running considerably ahead of what has been shown in humans.

The four rungs of evidence

Learn these and most wellness marketing becomes transparent.

Our commitment on this page

Sometimes the answer will be not yet

This page exists so that we can be interested in things without being dishonest about them. If we look at an emerging technology and conclude the evidence does not justify what it costs, we will publish that, and we will publish it with the same prominence as anything we do recommend.

That is the commitment that costs us something, which is how you can tell it is real. An education arm that always arrives at buy the thing is not education, it is a longer advertisement.

We would rather be the people who told you it was too early than the people who sold it to you anyway.

What you can explore from here

Four routes, in whatever order suits you.

Molecular hydrogen

The four rungs applied in full to the technology we get asked about most.

Explore
Longevity claims

Biological age tests, longevity supplements, and what has actually been shown in people.

Explore
Environmental tech

Where home technology has real engineering behind it and where it does not.

Explore
The Medistic Standard

The five commitments this page is built on, published in full.

Explore

Bring us something you saw online

If you have come across a technology or a claim and cannot tell how solid it is, that is a good conversation to have. Your Medistic Health consultant can walk the four rungs through it with you, including for things we do not sell and things we have never heard of.

Speak with your consultant

Medistic Health publishes education about everyday wellbeing. Nothing here is medical advice, and nothing we publish is intended to diagnose, treat, cure or prevent any disease. Emerging research is by definition unsettled and should not be treated as a basis for health decisions. Always speak to a qualified healthcare professional about your health.